Privacy Policy

Last updated: April 2026

1. Who We Are

This website is operated by Tex Guignard, REALTOR®, a licensed real estate agent affiliated with Keller Williams Realty Services, serving buyers, sellers, and investors across South Florida. References to "we," "us," or "our" in this policy refer to Tex Guignard and this website.

For questions about this policy, contact us at: [email protected] or 954-551-7481.

2. Information We Collect

We collect personal information only when you voluntarily provide it, including through:

  • Contact forms (name, email address, phone number, message)
  • The Seller Opportunity Scanner (name, email, phone, property address, home details)
  • Newsletter or guide download requests (name, email address)
  • The "Ask Tex" chat feature (name, phone number, if voluntarily provided)

We also collect non-personal technical information automatically, including IP address, browser type, pages visited, and time spent on the site, through standard web analytics tools.

3. How We Use Your Information

Information you provide is used solely to:

  • Respond to your real estate inquiries and requests
  • Provide you with property information, market updates, or requested resources
  • Contact you about your buying, selling, or investing goals
  • Send market updates or newsletters if you have opted in

We do not use your information for any purpose unrelated to real estate services.

4. We Do Not Sell Your Data

We do not sell, rent, trade, or otherwise transfer your personal information to third parties for marketing purposes. Your information is used only to provide you with real estate services and to follow up on your inquiries.

5. Data Sharing

We may share your information with Keller Williams Realty Services as required by our brokerage affiliation. We may also share information with service providers who assist in operating this website (such as hosting and analytics providers), under confidentiality agreements. We do not share your information with any other third parties without your consent, except as required by law.

5a. AI Assistant & Third-Party AI Processing

This website features an AI-powered chat assistant called "Ask Tex." When you interact with this assistant, your messages and any information you voluntarily share (such as your name, phone number, or real estate questions) may be processed by third-party artificial intelligence service providers, including Google Gemini and xAI (Grok), to generate responses. These providers operate under their own privacy policies and data processing agreements.

The AI assistant is designed to provide general real estate information only. Do not share sensitive personal or financial information (such as Social Security numbers, bank account details, or full financial statements) through the chat interface. Any information you provide through the chat may be used to improve AI model performance by the respective AI providers, subject to their terms of service.

By using the AI assistant, you acknowledge that your interactions may be processed by these third-party AI services. If you prefer not to have your messages processed by AI providers, please contact Tex directly at 954-551-7481 or [email protected].

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law. You may request deletion of your data at any time by contacting us at [email protected].

7. Cookies

This website uses session cookies to maintain your browsing session and to analyze site traffic. You may disable cookies in your browser settings, though some features of the site may not function correctly without them.

8. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications at any time

To exercise any of these rights, contact us at [email protected].

9. Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, or misuse. However, no internet transmission is completely secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of the website after changes are posted constitutes your acceptance of the updated policy.

11. Contact

If you have any questions about this Privacy Policy, please contact:

Tex Guignard, REALTOR®

Keller Williams Realty Services

South Florida

954-551-7481

[email protected]

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Tex Guignard

REALTOR® · Keller Williams Realty Services

"You Didn't Talk To Tex."

Local South Florida REALTOR® providing data-driven insights to help you buy or sell with confidence. Serving Palm Beach & Broward Counties — 31 cities including Boca Raton, Coral Springs, Delray Beach, Fort Lauderdale, and Weston.

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Market Data Disclaimer: Market statistics, price estimates, days-on-market figures, absorption rates, and all other market intelligence displayed on this website — including AI-generated analyses, City Spotlight reports, and Market Pulse data — are provided for informational purposes only. They are derived from AI models and publicly available data sources and are not sourced directly from the MLS (Multiple Listing Service) or any official real estate database. Figures may not reflect current MLS data and should not be relied upon as a substitute for a Comparative Market Analysis (CMA) or professional appraisal. Past market performance is not a guarantee of future results. For accurate, up-to-date property valuations and market conditions, please contact Tex Guignard directly at 954-551-7481.

AI Tools & Estimates Disclaimer: All AI-powered tools on this website — including the Seller Opportunity Scanner, ROI Calculator, Rental ROI Calculator, Net Proceeds Calculator, Affordability Snapshot, and Relocation Guide — produce estimates and projections for general informational purposes only. Results are not guaranteed and will vary based on individual circumstances, market conditions, and property-specific factors. These tools do not constitute financial, legal, or tax advice. Consult a licensed financial advisor, CPA, or real estate attorney before making any real estate or investment decision.

Tax & Cost Comparisons Disclaimer: State income tax rates, property tax comparisons, and cost-of-living savings estimates shown on relocation pages are based on publicly available data (Tax Foundation, U.S. Census Bureau) and are provided for general comparison purposes only. Individual tax liability depends on income level, filing status, deductions, and other factors. Florida has no state income tax; however, property taxes, sales taxes, and other local taxes still apply. Always consult a qualified tax professional before making relocation decisions based on tax savings.

School Ratings Disclaimer: School ratings referenced on this website are sourced from GreatSchools.org and reflect publicly available data at the time of publication. Ratings are subject to change and do not constitute an endorsement or guarantee of educational quality. Families should independently verify school information with the relevant school district before making housing decisions.